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Produce Results With a Social Media Strategy
Blog 2 days ago
Produce Results With a Social Media Strategy

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn, Twitter or EmailWe have baked chocolate chip...

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Content Marketing Spotlight: Keller Williams Blog
Blog 4 days ago
Content Marketing Spotlight: Keller Williams Blog

Keller Williams is a residential and commercial real estate company emphasizing investment in its associates and communities. Today, Keller...

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Marketing Under the Influence: Why You Need Influencer Marketing
Blog 5 days ago
Marketing Under the Influence: Why You Need Influencer Marketing

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn,  Twitter or EmailIt's called a social media...

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When to Press Send: Timing Your Email Campaigns
Blog 6 days ago
When to Press Send: Timing Your Email Campaigns

Blog Post by Lindsey Imperatore, Director of Marketing at The News FunnelConnect with Lindsey on LinkedIn, Twitter or EmailFashionably late is not...

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You Need to Outsource Content Marketing
Blog 1 week ago
You Need to Outsource Content Marketing

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn, Twitter or EmailChances are you did not hire...

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We Like Audits and You Should Too
Blog 1 week ago
We Like Audits and You Should Too

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn, Twitter or EmailIf the word "audit" causes...

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Content Marketing Spotlight: Colliers International
Blog 1 week ago
Content Marketing Spotlight: Colliers International

Colliers International is an entrepreneurial global real estate company operating in 66 countries. Their range of services covers owners, investors...

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Do You Know These CRE Influencers?
Blog 1 week ago
Do You Know These CRE Influencers?

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn, Twitter or EmailAdd one part personality,...

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When Social Media Goes Wrong: Tips to Handle Any Crisis
Blog 1 week ago
When Social Media Goes Wrong: Tips to Handle Any Crisis

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn, Twitter or EmailSome "oopsie" moments aren't...

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Glitz, Glam, and Content: Enter the 2017 #REMAS Awards
Blog 1 week ago
Glitz, Glam, and Content: Enter the 2017 #REMAS Awards

Content marketing is an art form and all artists deserve recognition for their blood, sweat, and tears. That's why we're introducing the Real...

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8 Facebook Groups for Real Estate Professionals
Blog 2 weeks ago
8 Facebook Groups for Real Estate Professionals

Blog Post by Sarah Malcolm, Chief Digital Strategist at The News FunnelConnect with Sarah on LinkedIn, Twitter or EmailGroups come and go, but the...

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Women in Real Estate: Top Marketing Professionals 2017
Blog 2 weeks ago
Women in Real Estate: Top Marketing Professionals 2017

Marketing requires a broad range of skills, as highlighted by the professional women below. These leaders in real estate brand development, public...

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Content Marketing Spotlight: Clientlook
Blog 2 weeks ago
Content Marketing Spotlight: Clientlook

Ask any CRE professional to name the top technology tools used today, and Customer Relationship Management (CRM) solutions will make the top three....

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5 Benefits of Real Estate Content Marketing
Blog 2 weeks ago
5 Benefits of Real Estate Content Marketing

Thanks to content marketing, brands are no longer perceived as sterile, polished corporations. Ranking as a leader doesn't mean copying the...

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You Need to Listen to These Real Estate Podcasts
Blog 3 weeks ago
You Need to Listen to These Real Estate Podcasts

Thanks to a fun and informative delivery format, podcasts are making a comeback. Busy professionals interested in continuous learning can tune in...

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Content Marketing Spotlight: ICSC Blog
Blog 3 weeks ago
Content Marketing Spotlight: ICSC Blog

Through the millennia, civilization development depended on the exchange of products. From bazaars to plazas to malls, cities needed places...

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REAP Alumni Pave the Way for Diversity in CRE
Blog 3 weeks ago
REAP Alumni Pave the Way for Diversity in CRE

Keeping a global perspective is one of the cornerstones of commercial real estate. After all, people in every country need places to conduct...

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Pay Attention to These Four Content Marketing Trends
Blog 3 weeks ago
Pay Attention to These Four Content Marketing Trends

Unlike fashion trends, content marketing trends changes matter because they change how we spend our time and efforts attracting the ideal customers...

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7 Real Estate SEO Best Practices
Blog 1 month ago
7 Real Estate SEO Best Practices

Organically ranking well on search engines sometimes feels like a schoolyard pick: a mysterious algorithm of choices coming together to determine...

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Content Marketing Spotlight: SquareFoot Blog
Blog 1 month ago
Content Marketing Spotlight: SquareFoot Blog

What's a SquareFoot? Besides 12 by 12 inches of floor space, SquareFoot is a revolutionary experience in finding the right office space. The...

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You Can Improve Your Email Marketing Campaigns By Doing This
Blog 1 month ago
You Can Improve Your Email Marketing Campaigns By Doing This

What has billions of users worldwide and is commonly checked daily? Surprise, surprise: it's not social media. Email is used by more people...

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7 Ways to Use Video in Real Estate Marketing
Blog 1 month ago
7 Ways to Use Video in Real Estate Marketing

What's more engaging: a video tour of a development or slideshow of renderings? The research points to video. Incorporating video into all levels...

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How to Recycle Blog Content
Blog 1 month ago
How to Recycle Blog Content

A great the blog is worth its weight in audience growth. One of the key tenants of content marketing is to publish where your audience lives. Not...

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Content Marketing Spotlight: Coldwell Banker Commercial
Blog 1 month ago
Content Marketing Spotlight: Coldwell Banker Commercial

Coldwell Banker Commercial (CBC) delivers exceptional commercial real estate service on a global scale using leaders positioned in local...

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Feeling the Love: Valentine's Day Content Marketing Campaign Ideas
Blog 1 month ago
Feeling the Love: Valentine's Day Content Marketing Campaign Ideas

Make your customers melt with a charming Valentine's Day campaign. Yes, the real estate industry can design a creative content marketing strategy...

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Video Email Marketing: The Next Big Deal?
Blog 1 month ago
Video Email Marketing: The Next Big Deal?

How can your email campaigns stand out against the inbox flood of retail deals, professional newsletters, and company promos? Easy! Combine the two...

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You Need to Know These 17 Content Marketing Stats
Blog 1 month ago
You Need to Know These 17 Content Marketing Stats

What we love about content marketing is the constant evolution. New developments continue to stretch marketer's creativity and keep the ways...

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How CRE Professionals Worked in 2016
Blog 1 month ago
How CRE Professionals Worked in 2016

It's back! The DNA of #CRE surveys commercial real estate professionals on who they are and how they accomplished their work. Started in 2015 by...

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Content Marketing Spotlight: CompStak Blog
Blog 1 month ago
Content Marketing Spotlight: CompStak Blog

Finding accurate comparables, or comps, is essential in the real estate business. Compstak helps commercial real estate professionals source the...

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Need More Customers? Prioritize Your Website Over Social Media
Blog 1 month ago
Need More Customers? Prioritize Your Website Over Social Media

Guest Post by Sarah Malcolm, Chief Digital Strategist of The News Funnel We have all spent years focused on growing our social network following....

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