THE REAL ESTATE LENDERS ASSOCIATION SIGNS UP WITH THE NEWS FUNNEL TO DISTRIBUTE CONTENT DIRECTLY TO SITE’S GROWING READERSHIP
NEW YORK CITY (MARCH 2013) – The Real Estate Lenders Association (RELA), a national not-for-profit corporation formed in 1991 to provide a forum for real estate lenders and equity investors to advance their knowledge and expertise in their industry, has announced that they have become the latest industry association to sign up for The News Funnel’s Company News Channel (CNC). The News Channel feature provides real estate companies and associations with the ability to distribute their news and content directly to users of the fast-growing site. The News Funnel is a completely free site that allows real estate professionals to customize their industry news into a single, live feed featuring content from the most popular media outlets, companies and associations.
Since launching in the real estate industry this past spring, The News Funnel has grown to now offer its free site throughout the east coast. The News Funnel scans thousands of publications and blogs to deliver a customized news stream for its subscribers. What’s also unique about the site is that it allows companies to upload their own news to the site via their own News Channels and therefore reach industry professionals instantaneously without any editing.
”We are proud to welcome RELA to The News Funnel and look forward to working closely with the organization to help them distribute their important news and information to our subscribers,” stated Michael Beckerman, Founder and CEO of The News Funnel.
About The Real Estate Lenders Association (RELA)
The Real Estate Lenders Association, Inc. is a national not-for-profit corporation formed in 1991 to provide a forum for real estate lenders and equity investors to advance their knowledge and expertise in their industry. RELA currently has five Chapters in New York City, Chicago, Boston, Washington, D.C. and New Jersey. For more information, visit www.rela.org.
About The News Funnel
The News Funnel is a free, web-based news aggregator for real estate professionals that sources industry-specific news from trade publications and major media sources. Subscribers create customized news feeds for their geographic market, industry segment and areas of interest that are accessed on their personalized home page or via a daily email.
The News Funnel features Company News Channels (CNCs) — web pages that are available at no charge to companies to upload press releases, event notifications, blogs and market research reports that are then distributed into the funnels of subscribers. The website also features simple and advanced search capabilities. Aggregated content is stored for six months and users can search this content by keyword, market, industry segment or area of interest.
Headquartered in New York City, The News Funnel was founded by Michael Beckerman, a 25-year veteran of the public relations and media industries. The News Funnel launched in mid-2012 and is now curating news in a total of six markets, including Boston, New York, New Jersey, Pennsylvania, Delaware and Washington, D.C. For more information visit www.thenewsfunnel.com.