PACE Advertising Recognized at 2015 FAME Awards
New York, NY, March 2015: PACE Advertising, one of the longest-standing and most honored agencies serving the New Jersey homebuilders’ market, was the recipient of nine awards at the twelfth annual FAME Awards celebration, held February 26th at South Gate Manor in Freehold, NJ. The FAME Awards are presented every year by the Shore Builders Association of Central New Jersey (SBACNJ) to recognize and honor companies and individual builders, remodelers and associate members for excellence in marketing accomplishments in the homebuilding industry.
PACE, a full-service advertising, marketing and branding agency based in New York City, won awards in a variety of categories for a number of different clients, recognizing work across a broad spectrum of marketing initiatives. The agency won awards including: Best Logo Design (single-family detached community, Sharbell Development – Springside at Robbinsville); Best Color Ad (1/2-page or larger, Kalian Companies – Carriage Gate at Little Silver); Best Color Magazine Ad (Sharbell Development – Tapestry at Montgomery); Best Public Relations Release or Campaign (K. Hovnanian® Homes® – The Orchards at Monroe); Best Direct Mail Piece or Campaign (D.R. Horton – Coventry Estates); Best Billboard (Sharbell Development – The Lofts at Town Center); Best Special Promotion/Event (K. Hovnanian® Homes® – “Meet the Builder”); Best Direct Mail Piece (PACE Holiday Greeting Card/Package); and Best Email Promotion (PACE 65th Anniversary Email).
“We’re very pleased and honored to receive these prestigious awards from the SBACNJ,” said Cara Faske, President of PACE Advertising. “It’s very rewarding to be recognized by our friends and peers in the building community. We’re proud of the work we’ve done for all of our New Jersey clients this year. This kind of recognition validates our commitment to serving the New Jersey homebuilder community and continues to solidify our standing as one of the leading agencies in the tri-state area, committed to excellence in marketing and advertising.”
Holly Kingsley, Senior Vice President of PACE Advertising, commented further on the significance of this year’s crop of FAME Awards received by the agency. “What’s especially rewarding for us is to be recognized for work that we’ve done for a variety of different clients, which demonstrates our broad reach across New Jersey, and also for work that spans a variety of marketing channels, from digital initiatives to logo design to more traditional advertising efforts. PACE has always been a full-service agency, and these awards reflect our diversity of creativity and capabilities.”
Founded in 1949, PACE Advertising is based in New York City, with offices in Boca Raton and Orlando, Florida. In addition to specializing in residential real estate and serving numerous builder clients in New Jersey, the agency also serves a variety of other sectors including commercial real estate, hospitals and healthcare, hospitality, education, and non-profit organizations. In 1986, PACE was the first U.S. acquisition of WPP, one of the world’s largest communications organizations and parent to some of the most prominent and successful firms in the field, including agencies such as Young & Rubicam, J. Walter Thompson, Ogilvy and Mather, Grey and Hill & Knowlton. PACE is parent company to agencies including Cara Martin in New York; Green Advertising in Boca Raton, Florida; and Stalder/Green Advertising in Orlando, Florida.