The News Funnel Launches Sponsored Content Platform
Companies can now use The News Funnel's advertising platform to sponsor any type of content, including press releases, videos, blogs, events and market research
(NEW YORK – July 15, 2014) – The News Funnel, a fast-growing news aggregation website for the real estate industry, has announced the addition of a Sponsored Content feature to its innovative platform. Through use of the Sponsored Content service, companies who are uploading their content to the site can now have their news promoted on targeted subscribers’ news feeds. This innovative advertising platform ensures the maximum level of visibility for their user-generated content (UGC) in a highly targeted manner. The type of content that can be sponsored includes press releases, market research, events, blogs and video. The content must be real estate-related and can be zoned per specific geographic market in a highly cost-effective way.
With thousands of registered real estate companies uploading their own news, blogs, press releases and market research reports, The News Funnel has established itself as the most comprehensive database for real estate information on the Internet. Companies utilizing the Sponsored Content feature will be able to select the most significant pieces of UGC they upload, which will then appear in the top slot of every user’s funnel as they receive their inflow of daily news. Companies need only to pick a date, ad position and desired markets to complete the process. Sponsored Content appears throughout all of the The News Funnel’s different mediums (mobile, desktop, email) and maintains a continuous level of visibility even after the placement period ends, when the content is merely restored to its original location on the site. In addition, The News Funnel also provides data analytics reports along with the service to monitor the exact effectiveness of each user’s campaign.
“Sponsored Content on The News Funnel represents the tailor-made solution for real estate companies searching for a versatile, cost-effective and targeted advertising tool that is completely unique to the marketplace,” stated Lindsey Katcher, Director of Marketing at The News Funnel. “This product is a natural evolution of our platform, which connects companies and their content directly to their desired target audience.”
For more information about Sponsored Content on The News Funnel, click here. For a limited time, users can use the coupon code 25OFF to receive 25% off their first ad.
About The News Funnel
The News Funnel is the largest news search engine for the real estate industry. The free site features thousands of feeds, sourced and indexed from industry-specific trade publications, major media sources, companies and professionals. In addition to search, subscribers can create customizable real estate news feeds based on their geographic markets, industry segments and areas of interest, accessible on their personalized home pages that refresh 24/7.
In addition to pulling in news from thousands of media sources, The News Funnel features Company News Channels — web pages that are available at no charge to companies, where they can upload press releases, event notifications, blogs and market research reports, which are made available to its readers.
The News Funnel is currently available in Atlanta, Austin, Boston, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas/Ft. Worth, Denver, Detroit, Houston, Kansas City, Las Vegas, Los Angeles, Memphis, Miami/South Florida, Minneapolis, Nashville, New Jersey, New York, Orlando, Pennsylvania, Phoenix, Portland, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, St. Louis and Washington, D.C with new markets being expanded to on a regular basis.
For more information visit www.thenewsfunnel.com.