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The News Funnel Announces Premium “PR-Ad” and “Logo Ad” Placement Now Available Nine Primary Markets


New markets are enabled for extended press release visibility on the rapidly expanding site

NEW YORK, N.Y. (January 23, 2014) – The News Funnel announced today that nine markets are now equipped with the ability to use its “PR-Ad” and “Logo Ad” placement service. These nine markets include Atlanta, Boston, Chicago, Los Angeles, New Jersey, New York, Pennsylvania, San Francisco and Washington, D.C. With several thousand users and nearly 1,000 companies using the site, The News Funnel is competitively positioned to give advertisers the visibility and targeted ad solutions that are extremely unique in the real estate marketplace.

Any company with a News Channel on The News Funnel can seamlessly select the “PR-Ad” to place their press release, special event or market research promotion at the top of subscribers’ funnels. The ad will also appear within the daily email, which is sent to thousands of subscribers, as well as on the site’s widely followed FunnelCast Blog. The system is completely automated and companies can purchase a “PR-Ad” for any day of the week. In addition to the “PR-Ad,” companies can also choose to feature the respective company logo in premium placements, which links to the corresponding News Channel. This “Logo Ad” is also placed throughout the site and within daily emails sent to thousands of subscribers.

The “PR-Ad” is anchored at the top of each user’s customized News Funnel for greater visibility. The “PR-Ad” is seen by every subscriber whose profile meets the unique targeting criteria for that story. This includes markets, areas of interest and related keywords. To analyze the performance of the “PR-Ad,” The News Funnel has developed a reporting dashboard that displays easy-to-understand metrics of any “PR-Ad” which is located within a News Channel Toolbox.

Since launching in June 2012, The News Funnel has established itself as a fast-growing, business-to-business real estate news aggregator that allows real estate professionals to create customized news feeds based on their unique preferences. Now covering 32 primary U.S. markets, The News Funnel is attracting thousands of real estate professionals to its customized news service.

To learn more about all the marketing features associated with a Company News Channel, visit The News Funnel.

About The News Funnel:

The News Funnel is the largest news search engine for the real estate industry. The free site features thousands of feeds, sourced and indexed from industry-specific trade publications, major media sources, companies and professionals. In addition to search, subscribers can create customizable real estate news feeds based on their geographic markets, industry segments and areas of interest, accessible on their personalized home pages that refresh 24/7.

In addition to pulling news from thousands of media sources, The News Funnel features Company News Channels – web pages that are available at no charge to companies, where a company representative can upload press releases, event notifications, blogs and market research reports, which are made available to The News Funnel readers.

The News Funnel is currently available in Austin, Boston, Chicago, Dallas/Ft. Worth, Houston, Los Angeles, Miami, New Jersey, New York, Orlando, Pennsylvania, Sacramento, San Diego, San Francisco, Washington, D.C., Seattle, Portland, St. Louis, Las Vegas, Columbus, Cincinnati, Cleveland, Minneapolis/ St. Paul, Phoenix, Atlanta, Kansas City, Charlotte, Memphis/Nashville, Salt Lake City, Denver and Detroit with new markets being expanded on a regular basis.

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01/23/2014 - 11:29


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