K. Hovnanian® Homes® Recognized at 2014 SAM Awards
April 2014: K. Hovnanian® Homes® was the recipient of several awards for marketing and sales achievements at the 27th Annual Sales and Marketing (SAM) Awards Banquet, held March 27th at Resorts Casino Hotel in Atlantic City. The SAM Awards are presented annually by the New Jersey Builders Association (NJBA) to honor the industry’s most creative and successful sales and marketing initiatives, including excellence in residential design and marketing programs within the state of New Jersey.
Every year, the banquet and awards ceremony is attended by hundreds of advertising, sales, marketing, media and homebuilding industry professionals. Awards are presented in a wide range of categories to recognize “Best in Class” sales and marketing initiatives in residential marketing, architectural design, remodeling, and individual creative achievements. Builders, as well as companies that supply products and services to the building industry, are eligible for a SAM Award.
This year, K. Hovnanian® Homes® was honored in a variety of categories, ranging from interior merchandising to traditional and online marketing campaigns, receiving awards for excellence for a number of the builder’s communities. One of the evening’s biggest winners was K. Hovnanian’s®
The Orchards at Monroe, a new community of single-family homes in Monroe Township, Middlesex County. The Orchards at Monroe was awarded for “Best Logo for a Detached Community”;“Best Interior Merchandising for a Detached Community Over $400,000”; and also took home one of the evening’s most coveted awards, “Community of the Year (Detached Community Over $400,000)”.
The Orchards at Monroe has quickly become one of central New Jersey’s fastest-selling communities, with homes selling out almost as soon as new lots are released. The community features 132 single-family detached homes, conveniently set on the border of Monroe Township and Cranbury in Middlesex County. The neighborhood offers a warm, traditional feel, with tree-lined streets, sidewalks, Belgian block curbing, and even a pool and cabana for homeowners to enjoy in the warmer months, scheduled to open this summer. A brand-new set of lots has just been released at The Orchards at Monroe.
Other SAM awards presented to K. Hovnanian® at this year’s ceremony included: “Best Billboard” for Greenway Run, a new townhome community located at the border of Howell and Freehold in Monmouth County; “Best Interior Merchandising for an Attached Community Over $350,000” for K. Hovnanian’s® Four Seasons at Great Notch Spa & Club, one of North Jersey’s most impressive and successful active-adult communities located in Passaic County’s Woodland Park/Clifton, featuring beautifully designed homes and resort-style amenities only 12 miles from New York City; and “Best Online Video/YouTube” for K. Hovnanian’s Four Seasons at Harbor Bay, a popular active-adult community near the Jersey Shore in Little Egg Harbor, Ocean County. The builder also won awards for “Best Corporate Ad” for its K. Hovnanian’s® Four Seasons communities and “Best Internet Promotion” for its “Meet the Builder” campaign.
Karen Anderson, Director of Marketing for K. Hovnanian® Homes® Northeast Division, commented on the builder’s recognition at this year’s event. “It really is an honor to receive this kind of recognition from our peers in the industry,” Anderson said. “K. Hovnanian® is proud to be part of the New Jersey builders’ community and we’ve always strived to be at the forefront of our industry. We’re grateful for these awards from our friends at NJBA, because they acknowledge our ongoing commitment to excellence, quality design and construction in every one of our communities. This is an exciting time to be building new homes in New Jersey – and we’re delighted to be opening new communities throughout the state, offering a variety of outstanding neighborhoods and unique home choices for so many different buyers.”
For more information on the winning communities, or any K. Hovnanian® Homes® community, visit www.khov.com.
ABOUT HOVNANIAN ENTERPRISES®, INC.
Hovnanian Enterprises, Inc., founded in 1959 by Kevork S. Hovnanian, is headquartered in Red Bank, New Jersey. The Company is one of the nation’s largest homebuilders with operations in Arizona, California, Delaware, Florida, Georgia, Illinois, Maryland, Minnesota, New Jersey, North Carolina, Ohio, Pennsylvania, South Carolina, Texas, Washington, D.C. and West Virginia. The Company’s homes are marketed and sold under the trade names K. Hovnanian® Homes®, Brighton Homes®, Parkwood Builders, Town & Country Homes and Oster Homes. As the developer of K. Hovnanian’s® Four Seasons communities, the Company is also one of the nation’s largest builders of active adult homes.
Additional information on Hovnanian Enterprises, Inc., including a summary investment profile and the Company’s 2013 annual report, can be accessed through the “Investor Relations” section of the Hovnanian Enterprises’ website at www.khov.com. To be added to Hovnanian's investor e-mail or fax lists, please send an e-mail to IR@khov.com or sign up at www.khov.com.