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Second Century Ventures: Changing the Way Ventures Work


Second Century Ventures, also referred to as SCV, was capitalized in 2008 by the NAR, or the National Association of Realtors. NAR currently has more than 1 million members, making it the largest trade association on the planet. NAR provides SCV portfolio companies with immediate strategic value.

The SCV network is comprised of entrepreneurs, senior executives, individual practitioners, and leaders that provide unrivaled opportunities for companies wanting to get into marketplaces valued in the trillions of dollars.

Changing the Way Venture Works

By systematically launching companies into the largest industries in the world, including real estate, banking, home services, financial services, and insurance, SCV is changing venture investing. Included among partners and investors is NAR along with key industry executives and public corporations that manage billions of dollars of revenue within their respective sectors.

The way that SCV changes how ventures work is by reducing or eliminating the risk of investments while maximizing returns. This is accomplished through solid partnerships between their companies and key players within the industry for the world’s largest verticals. SCV has a unique network that allows portfolio companies to accelerate growth and navigate within those very verticals.

Additional Vital Information

The type of investment opportunities that SCV seeks are those within proven enterprises that enable new usage models, advance standards within the industry, and drive growth. NAR prefers opportunities that consist of SaaS companies, which typically focus more on digital media, business services, large data applications, and fin tech, each capable of spanning more than one vertical.

By systematically launching them into primary marketplaces, the companies expand within other industry verticals to achieve overall success. In most cases, SCV looks for specific characteristics of technology companies that include the following:

  • Poised market leaders
  • Teams capable of building state-of-the-art companies
  • Good fit with strategic goals for the industries served
  • Revenue between $2 million and $30 million, although other opportunities will be considered

Using SCV’s growth accelerator, REach, a pathway and program for startup or established companies new to its verticals is provided.

Unrivaled Accomplishments

Currently, SCV is in a league of its own when it comes to launching companies into primary industries. With more than 250 senior industry entrepreneurs and professionals, SVC offers outstanding mentorship. Through education, members can get heavily involved with real estate, as well as other verticals, while being surrounded by important players, go-to-market strategies, and pricing dynamics. As far as exposure, there are millions of impressions via the NAR website, newsletters, conventions, publications, and other forums.

SCV also has over 2,000 industry practitioners. These professionals offer viable feedback on features and products to help companies make appropriate improvements and to guide them into industry success. By leveraging a huge network of executives that manage billions of dollars in revenue as well as NAR resources, SCV makes things happen.

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